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Me, this weekend:

#Classof2013

#Classof2013

Today is National Chocolate Chip Cookie Day! I’m gonna make myself a humpday treat!

Today is National Chocolate Chip Cookie Day! I’m gonna make myself a humpday treat!

Turning the page to a new chapter If you haven’t figured it out by, I am moving. I am moving to a new city, a new state, and a new home for the betterment of my career. I always promised myself that following graduation I would turn to the next thing and not settle. After months of many interviews, forms, phone calls, travels, and stress — I am just six days away from starting my new position. This whirlwind is explanation for my lack of posting. So now is the beginning of a new chapter; a new adventure; new feelings, thoughts, and perspectives; perhaps even a new Bobby, but don’t worry, the old Bobby will always be here.

Turning the page to a new chapter

If you haven’t figured it out by, I am moving. I am moving to a new city, a new state, and a new home for the betterment of my career. I always promised myself that following graduation I would turn to the next thing and not settle.

After months of many interviews, forms, phone calls, travels, and stress — I am just six days away from starting my new position. This whirlwind is explanation for my lack of posting.

So now is the beginning of a new chapter; a new adventure; new feelings, thoughts, and perspectives; perhaps even a new Bobby, but don’t worry, the old Bobby will always be here.

I don’t want other people to decide who I am. I want to decide that for myself. I want to avoid becoming something too styled and too done and too generic. You see people as they go through their career and they just become more and more like everyone else.
Emma Watson
Though the education bubble is still as much of a problem today as it was two years ago, far more people are now questioning the wisdom of exchanging decades of debt in return for a vague credential with poor job prospects.
Peter Thiel
Today is Password Day. Everyone is encouraged to update their passwords/passphrases and make them long, strong and unique. Use a phrase that you will remember easily and incorporate upper/lowercase letters and numbers and symbols.

Today is Password Day. Everyone is encouraged to update their passwords/passphrases and make them long, strong and unique. Use a phrase that you will remember easily and incorporate upper/lowercase letters and numbers and symbols.

I ALWAYS HAD YOUR BACK, AMANDA! NOW YOU HAVE BLOCKED ME! I NO LONGER SUPPORT YOU!

I ALWAYS HAD YOUR BACK, AMANDA! NOW YOU HAVE BLOCKED ME! I NO LONGER SUPPORT YOU!

5 Challenges in a Social Media Career

  1. One of the biggest challenges of working in social media is that there is no paved career path. Every brand and business using social media has different goals, tools at their disposal, budgets behind those tools, and expectations of their social media marketing team. Your experiences with every social media campaign and tactic can help inform the next, but they won’t establish a roadmap for you. Success in a social media career means a lot of innovation and creativity, bolstered by a foundation of experience that unfortunately can’t be used as a safety net. Social media changes constantly, which means the patterns and behaviour of the people using it change constantly, and that means best practices change constantly, too.
  2. Those employed in social media must put their money where their clicks are. It’s still hard for brands and businesses to draw a direct line between social media activity and sales. (How much value should be placed on a Facebook like? What’s the ROI on a 100% increase in Twitter followers?)
  3. The longer the lag between a customer’s reaching out and your making contact with them, the lower your chances of forging a genuine connection. Obviously, it’s unreasonable to expect social media professionals will be available at the drop of a Twitter RT around the clock, seven days a week. But getting as close to that as possible? Yep, that’s ideal.
  4. Working in social media means staying abreast of the latest and greatest, being able not only to talk about the industry’s new guard but also to incorporate that fresh technology into your practice. 
  5. A career in social media means a flexible wardrobe. GetSatisfaction and Column Five created a great infographic that depicts the eight hats that a skilled community manager must wear, from therapist to detective to cheerleader.

Allison Stadd, PR Daily

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